Code Ai Launch Celebrates Longer Lashes

A few weeks ago, I took a picture of my eyelashes. Never a fan of close-ups, I gave exception since it was documentation of the “control” leg of a science experiment. Code Ai’s hypothesis was that, if applied to the base twice per day – once in the morning and once before bed – lashes would grow longer and lusher. No Brooke Shields, no prescription and no risk of eye color change necessary.

The launch party for Code Ai took place at the studio inside Fred Segal Santa Monica complete with h’ors doeurves, cocktails and a chance at a complimentary eyebrow threading by Marco Ochoa. Unfortunately, I got there a bit late and so missed a complimentary makeup application (because they had since decided the light was too dim) and a threading session. But watching Tara get hers done was quite the thrill.

And I also had fun hanging out with Caroline on Crack and her guest author Shelley, Maya of ShopEatSleep, Natalie – The Liquid Muse and it was good to finally meet cbeanshop, formerly a Twitter buddy, albeit one of my favorites! The lychee cocktails were not quite tasty nor potent unfortunately – so I was happy to sip on some La Parra Loca Sauvignon Blanc, which apparently is available at Fresh and Easy. The h’or doeurves that were passed around were tasty enough, mostly on crostinis.

But back to the product: My eyelashes have been growing – and multiplying – thanks to the Lash Extend Serum! And since using the Brow Boosting Shaper, the bald spot in my right eyebrow has really started to fill in. I even saw results after less than two weeks of unfaithfully applying the Lash Extend Serum (yeah – I am guilty of crashes into bed). I can’t wait to get my eyebrows done when they get bushier! I am of the belief that every girl could use an education about their eyebrows from an eyebrow expert. I learned so much about my own when I visited Elke Von Freudenberg in New York during Fashion Week - I know how to find my arch again and how to counter the funky ways my brows grow.

The event was also a fundraiser for the organization Stand Up 2 Cancer, which has raised over $100 million for translational cancer research. The great thing about it is that Code Ai is completely relevant – with testimonials about cancer patients who have lost their lashes and brows as a result of chemotherapy and subsequently using Code ai to grow them back. So from hearing these stories and from personal experience, I can honestly say that you will get results with Code Ai if you’ve always wanted longer lashes and lusher brows.

Further reading:

code.ai Launch At Fred Segal in Santa Monica – Shelley for Caroline On Crack

Code Ai Launch Party – ShopEatSleep

Lashing Out With Eyelash Generation – Tara Met Blog

Fred Segal Santa Monica
500 Broadway
Santa Monica, CA‎ 90401
310.393.4477‎

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3 Comments

  1. Möet-chan
    Posted March 5, 2010 at 8:23 pm | Permalink

    When the boob-fairy passed my by the eyelash fairy followed suit, resulting in my microscopically thin lashes and would really love to try this out. I know some people who contracted eye infection from this serum, and even as one of the 43 million uninsured Americans (those unwashed masses :P ) this post is really tempting me. Have you heard of other people getting eye infections? I’m seriously considering this cosmetic augmentation and want to get a better grasp on the risks. Thanks for the post! I’d only seen ads in magazines.

  2. Posted March 8, 2010 at 12:18 pm | Permalink

    Lol, we must have had the same fairy, Moet! But that’s nuts about the eye infection! I haven’t heard instances at all, and actually I have been using a sample of the lash serum myself. It really works, and my lashes are indeed longer and have even multiplied. :)

  3. Möet-chan
    Posted March 8, 2010 at 4:54 pm | Permalink

    /excitement!

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