Looks like Beverly Hills wants officially mark themselves on the map as a culinary eventÂ destination in Los Angeles – as the first annual Taste of Beverly Hills will take place on September 2 – 5, 2010. With no event legacy, the first thing I’m drawn to is that it spans over 4 days – and over Labor Day Weekend, at that! The second? The price.
Of course, it wouldn’t be L.A., much less Beverly Hills, without all the hot names on the ticket. Names like (Top Chef Season Six winner) Michael Voltaggio, Walter Mazke (formerly of Church & State), Ludo Lefebvre (LudoBites), John Shook and Vinny Dotolo (Animal) all showcasing their work for visitors to the event.
The weekend will commence on Thursday with an ever appropriately named picnic matched to its date, â€œ9.02.10 City of Beverly Hills Celebration.â€ You’llÂ sit under the stars with guests such as Larry King and others while enjoying live musical performances. Remember: This event is separately ticketed and not included in the all-inclusive price.
Enjoy food from over 50 chefs and restauranteurs, beer, wine, cocktail tastings, and chef demos within the Grand Tasting area throughout the weekend. The schedule is curated by KCRWâ€™s â€œGood Foodâ€ Host and Chef Evan Kleiman while the tunes are directed by Jason Bentley, KCRW music director and host of â€œMorning Becomes Eclectic.” The schedule that’s planned in the Grand Tasting area:
- â€œThe Art of Mixingâ€ (Friday evening)â€”the cityâ€™s top mixologists and DJs â€œmixâ€ their talents. Ooh, la la!
- â€œSecrets From the Kitchen and Cellarâ€ (Saturday afternoon)â€”chefs and master sommeliers showcase the tricks of their trades.
- â€œTaste of Something Betterâ€ Cooking Competition (Saturday afternoon)â€”three finalists will vie for the crown of â€œAmericaâ€™s Top Amateur Chefâ€ and compete to represent the United States in the 2010 LG â€œLife Tastes Goodâ€ global cooking competition in Seoul, South Korea, this fall.
- â€œDate Nightâ€ (Saturday evening)â€”an evening of good food, wine, music, and one-on-one time with master sommeliers and vintners.
- â€œThe Art of Brunchâ€ (Sunday afternoon)â€”free-flowing brunch cocktails, live gospel and jazz performances, a 50-foot grand table featuring the cityâ€™s finest pastries and breads, along with KCRWâ€™s annual pie contest hosted by â€œGood Foodâ€ Host Evan Kleiman.
Okay, Beverly Hills! Show us what you got. Tickets areÂ available today for $125 per person for a day session pass, $150 for an evening session pass and $500 per person for an all-access weekend package. Again, the â€œ90210 City of Beverly Hills Celebrationâ€ on Thursday is an individually ticketed event for $150.