New Casual Boutique & Patio Menu at Petrossian is Easy, Breezy & Delicious

Burrata | Apricots, basil, prosciutto $10

Petrossian, at least in West Hollywood and beyond, has essentially become synonymous with caviar as its flagship Los Angeles restaurant serves wide-ranging clientele in its white-soaked dining room, one caviar-enhanced meal to the next. As Chef Giselle Wellman continues to tinker with the always-excellent, savory-focused menu, she has decided to do something a little different in regards to the more casual, often-ignored boutique and patio area of the restaurant. In the daytime, the beautiful boutique is flooded with daylight, with artful floral arrangements decorating high tops and a cushy, long booth lining the inside front wall.

Fig & Brie Sandwich

Caviar is often intimidating to those not yet inducted, but in Petrossian’s quest to make all things caviar-palatable, perhaps the omnipresence of its signature ingredient on the menu has ironically become a barrier, of sorts. There lacked a menu that was evidence that the brand – in its dining room incarnation, at least – was content to not beat the ingredient to death by proving its compatibility with everyday dishes.

If there could exist a niche to fill in between lunch, happy hour and dinner at Petrossian, the newly-launched boutique and patio menu of small plates does exactly that. Because small plates are just the thing for us non-committal diners these days. Of course, this doesn’t detract from the elegance of the dinner menu nor the lightness of the lunch menu – nor the introductory nature of the happy hour menu, that is. There’s a perfect mid-day vibe to this menu, what with vegetables and fruit matching the vibrance and breeziness of the boutique and patio without sacrificing any of the taste.

Pomme Frites with Caviar Aioli

It’s hard to complain about the asparagus, which turned up perfectly cooked and seasoned. I’d be hard-pressed to find anyone who has said “I hate burrata,” but the apricots, basil and prosciutto make for lovely complements. The nice touch that Giselle brought to the already-delicious olive plate is that she warms the conconction up. You can bite through the tangy-sweet orange peels, while wondering why everyone doesn’t heat up their olive appetizers.

The morels that accompany the farm egg are the menu’s savory sweet spot while the sweet peas are just the perfect sweet touch – and truth be told, I really just can’t get enough of runny eggs. Win-win. The caviar aioli to the pomme frites are basically as “bar food” as you get in the place – but what an excellent version, at that.

And of course, it’s impossible to ignore the Mussels, Fig & Brie sandwiches and Prime Flat Iron Steak Crostinis. The Fig & Brie, with its delicious walnut bread, is like the Thanksgiving you missed last November (because we’d all pick this over Turkey Club leftovers). The garlic aioli atop the uber tender Prime Flat Iron Steak cuts is just the perfect touch. The Mussels are also solid, with the broth being one of those things you just wish was a soup.

You can order from this menu on Mondays through Saturdays from 5 – 11 PM while seated in the boutique or patio – but not the dining room. And if you happen to be there before 7 o’clock on a weekday, you may as well scope their happy hour drink menu as well, including the Caviar Martini.

After all, you’ll want to complement your small plates with a little – or a lot – of caviar.

All food and cocktails were hosted.

Asparagus
Truffle Oil, Parmesan, Pine Nuts, Lemon
8

Burrata
Apricots, Basil, Prosciutto
10

House Pickled Vegetables
Cucumber, Cauliflower, Carrots, Pear Onion, Fresno Chili
8

Olives
Citrus and Herb Marinated Olives, Grilled Baguette
12

Farm Egg
Morels, Fava Beans, Peas, Baguette
12

Watermelon
Soy Sesame Vinaigrette, Chives, Caviar
12

Pomme Frites
Caviar Aioli
12

Prince Edward Island Mussels
Saffron, White Wine, Fresno Chili, Parsley, Grilled Bread
16

Blini Sampler
Trout Roe, Salmon Roe, Caviar
12

Fig and Brie
Walnut Bread, Arugula, Honey
12

Prime Flat Iron Crostinis
Watercress, Caramelized Onion, Garlic Aioli
18

Boutique/Patio Menu:
Mon – Sat

5 PM – 11 PM

Happy hour: Mon – Fri, 4 – 7 PM

Menu available in the boutique & on the patio

Petrossian West Hollywood
321 N. Robertson Blvd
West Hollywood, CA 90048
310.271.0576

Healthful, Conscientious Pan-Asian at Fresh East Is Actually Delicious

Emperor's Lamb ($12.95)

Good Chinese, Indian and other Asian food is known to be sourced from the dirtiest, rudest hole-in-the-wall shops around town – especially east of our Metropolis off the 10 and 60 freeways. I can put it this way:  There were plenty of great reasons to visit my aunt who lived in West Covina for those two years, and they were all within a two-mile radius around the house she later flipped.

Spicy Garlic Noodles ($8.25)

There’s usually a direct relationship between taste and MSG in Asian food, however. It’s just one of those known facts, along with the cost-effectiveness of an often cash-only operation – and a lot of these Mom and Pop shops using styrofoam and other unrecyclable products and just plain being un-green.

Fresheast is the first known-to-me Pan-Asian place that integrates an Eco-conscientious (organic when they can) business model into actually delicious food. No MSG is in their recipes, all their sauces are made in-house and their plates are made from recycled, bio-degradable palm fronds. As for your side, you can choose from white rice, brown rice, quinoa or greens.

Interior

The best part of all of this is that they’re Midtown Lunch LA price point-friendly (that is, under $10). To start, anyway (sorry, Zach, you’ll have to drink water). They also have beer and wine on their menu, so you can wash down your Jidori Chicken with some Singha or Fess Parker Pinot Noir. And there’s free parking. In West Hollywood. And there’s energy outlets! And wifi! Talk about blogger-friendly.

My favorite dish was definitely the Emperor’s Lamb, which really impressed me in that there was little-to-no gamey taste. Their Jidori Chicken was also solid and had really good flavor. The Spicy Garlic Noodles were so-so, but nothing extraordinary. It seems that for the most part, they’ve been able to hone in on the right recipes, creating dishes that utilize fresh and made-in-house ingredients while keeping the price point fairly low.

I also loved the Fresheast juice, which was a great, natural energy drink made with beets, kale, apples and other ingredients. Feel like coconut? They got them. And don’t forget dessert. Their sorbet flavors are potent yet fluffy – I loved the mango!

So try it out. You won’t get that MSG hangover or icky feeling you typically get after consuming bad-for-you Chinese. And if you’re looking to get some work done, you might as well bring your laptop, too.

All food, wine and beer were hosted.

Open daily, 11 AM – 10 PM

Happy Hour: 4 – 7 PM daily
Get 50% off wine and beer with food purchase

Free parking, energy outlets and wifi

Menu

Fresheast
8951 Santa Monica Blvd- Suite G1
West Hollywood, CA 90069
310.859.9989

The Hollywood Bowl To-Go Round-Up

Bienvenido Gustavo! at The Hollywood Bowl (October 1, 2009)

Hollywood Bowl season is upon us! And what better opportunity to combine your love of food with your love of music than to do up the pre-performance picnic the right way? Grab a recommended wine from Jill at Domaine LA to pair with your food and you’re set. Just make sure your show is an official Bowl event and not leased out. If it’s leased out (most likely to include the high profile rock bands not part of the KCRW World Music Series), then you’re confined to the Patina catering sold (or served in your fancy box seats) at the venue. If not, you’re good to go!

Below, you’ll find options all over town. So wherever you hail from, you’re set to make your little haven in Hollywood home for a few hours whether they be Pool, Garden, Terrace, Super or bench seats. And by the way, yes, you can always order from Nancy Silverton’s Mozza2Go – I would just recommend ordering and picking up extra early in the day on Bowl nights given its vicinity and the likelihood everyone may be thinking the same thing as you. Here we go… (Check the map at the bottom for a visual of all mentioned locations.)

Napa Valley Grille – Westwood

When at UCLA, I always knew the Napa Valley Grille as the out-of-range option for us students – the place you got your parents to take you to when they visited from out-of-town. But they’ve recently come out with a boxed lunch program that seems pretty accessible to me, ranging from $10.75 to $13.75 with 3 seasonal options from Executive chef Joseph Gillard and packaged in recyclable materials. You can wax Napa in Hollywood (or elsewhere) as they are themed after different Napa Valley regions:

Russian River Menu: Shrimp Salad Sandwich, with Poached White Shrimp, Fine Herbs, Buttermilk Dressing, and Shaved Cabbage on a Soft Herb Roll; Sweet Pea Salad with Butter Lettuce and Green Goddess Dressing; housemade Napa Potato Chips; and Summer Fruit Trifle ($13.75)

Stag’s Leap Menu: Slow-Roasted Rare Prime Beef Sandwich with Bacon, Red Onion Jam, Creamy Horseradish, and Smoked Cheddar Cheese on Pretzel Bread; Roasted Red Fingerling Potato Salad; housemade Napa Potato Chips; and a Black and White Cookie ($12.75)

St. Helena Menu: Roasted Vegetable Foccaccia with Grilled Zucchini, Eggplant, Portabella Mushroom, White Bean Hummus, Tomato Fondue, and Basil Goat Cheese on Herb Ciabatta Bread; Orzo Pasta Salad with Pepperdew Peppers, Spring Onions, and Golden Balsamic Vinaigrette; housemade Napa Potato Chips; and a “Blondie” Bar ($10.75)

You’ll undoubtedly want dessert (not included) – so choose from delicious selections like Mini Eclairs with Cordillera Dark Chocolate-Brandy Cream, Bourbon Pecan Bars and White Chocolate Coconut Cookies.

Call to place order

Napa Valley Grille
1100 Glendon Ave.
Los Angeles, CA 90024
310.824.3322
@nvgwestwood

Petrossian Boutique & Restaurant – Robertson/West Hollywood

Ordering your take-away items from Petrossian means you demand taste, style and class. More power to you. In fact, I just ate there last night and was delightfully reminded how absolutely talented Chef Ben Bailly is. So tote his offerings to The Bowl – your tastebuds will be titillated while your ears are enchanted. Below are some picnicking suggestions straight off their menu:

Caviar Surprise, served in a caviar tin and comprised of layers of Caviar, King Crab, Crème Fraîche and Apple Cider Jelly ($32)

Caviar Dip and Sweet Potato Chips ($14)

Blinis with Caviar, Trout, and Salmon Roe; the Green Bean Salad with Burrata, Marcona almonds and Transmontanus Caviar ($18)

Smoked Salmon Tartine with Goat Cheese, Capers, and Caviar ($16)

Eggxiting Caviar—two 12 gram “eggs” of Transmontanus caviar and spoons in an isothermic case ($49)

Petrossian CaviarCubes ($45)

Foie Gras and Pâté (from $20)

The Petrossian staff will kindly package the items to go in one of their stylish cooler bags or pack your picnic basket for you. Provide your credit card number ahead of time and they’ll deliver your items to you in your car.

Call to order

Petrossian Boutique & Restaurant
321 N. Robertson Blvd.
West Hollywood, CA 90048
310.271.0576
@petrossianweho

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French Women Don’t Get Fat. They Eat At Petrossian.

Petrossian Caviar, Fingerling Potato

In a collaborative effort that is decidedly Francophile, Mireille Guiliano – former CEO of Clicquot and author of New York Times Best Seller, French Women Don’t Get Fat - will be hosting a special caviar tasting dinner at Petrossian on Robertson Blvd. Diners will be celebrating Guiliano’s follow-up book, Women, Work and The Art of Savoir Faire as well as partaking in the fruits of James Beard Rising Star Chef semi-finalist Chef Ben Bailly’s culinary talents.

A caviar presentation will kick off your night. And when the courses start rolling out, brace yourself for delicious menu tems like Caviar Surprise with King crab, Apple Jelly and Caviar; or Green Bean Salad with Burrata and Caviar. Wash those down with a glass of Champagne alongside Mireille herself, and it’ll be a night to remember. You’ll go home with a signed copy of her new book for a keepsake. Call Petrossian to reserve your spot.

Monday, May 3, 2010

7:30 PM

$125
Includes 3 course dinner, caviar presentation, glass of champagne & signed copy of Women, Work and The Art of Savoir Faire

Petrossian West Hollywood
321 N. Robertson Blvd
West Hollywood, CA 90048
310.271.6300

Accessorize Like a Rock Star: Soffer Ari Store Launch

Soffer Ari reached a milestone by opening his own flagship store in the beginning of the month. It’s well-deserved; he’s been in the business for 13 years. I could really tell that everything in Soffer Ari‘s store is not only handmade but made with the utmost care and the finest detail, the last finish. Rock is either your fashion or lifestyle and he is here to meet your demand.

Something you won’t find in his collection is grunge. It is all edge, baby – sometimes elegant and sometimes enigmatic – and I can tell you I’m seriously considering saving up a few weeks’ lunch money to have that special, knock-em-dead piece of my own. Pieces. I could use a few pieces. But I won’t.

Themes included razor blades, skulls, leafy crosses, Star of Davids, and more. But they were all exquisite. Above everything else about his pieces was the craftsmanship and detail. Everything was also of the utmost quality.

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